So Moonshine

For this project, the challenge was to create a Bauhaus-inspired brand identity for a moonshine label. The goal was to evoke a modern feel while honoring the richness and craftsmanship of the Bauhaus era. I approached this by blending bold geometric forms with a contemporary design sensibility, creating an identity that feels both timeless and fresh.

The system centers around three distinct bottle designs, each reflecting a different facet of the brand while maintaining a cohesive visual language. Clean lines, strong shapes, and a carefully curated color palette give the bottles a striking shelf presence while paying homage to Bauhaus principles of form and function.

Beyond the bottles, I extended the identity into a full stationery suite, ensuring that the brand carries the same energy and precision across touchpoints. From business cards to packaging inserts, every element reinforces the modern-meets-classic aesthetic.

This identity was designed not just to stand out visually, but to tell a story of craftsmanship, creativity, and sophistication. The result is a brand that feels thoughtful, contemporary, and full of character...one that brings Bauhaus to life in the context of a modern moonshine experience.